A Complete Guide to Schedule TikTok Posts in 2023

by Hamna Ghufran
9 minutes

TikTok has almost 1 billion users and is available in over 150 countries. It might even be more crucial for marketers to be present on TikTok than on any other social media platform. This is due to its enormous potential to boost sales for your business. So, it’s critical to plan a TikTok Marketing Strategy which guarantees maximum views on your TikToks.tiktok posts schedule

Social media has transformed as a result of TikTok. With the businesses on TikTok demonstrating its worth as a tool for business, it’s here to stay. So it’s time to make a TikTok timetable if you want to keep your content consistent and your to-do list manageable.

To build a TikTok scheduling mechanism that works and results in a successful account that grows, follow my tutorial step by step.

Why should you schedule TikTok Posts?

Consistency is the key to building a community on TikTok. By scheduling your articles in advance, you can streamline your content preparation and ensure you never forget to post on TikTok.

There are best times to post on TikTok, just like other social media networks. You’re on TikTok because you want people to interact with your material at the end of the day. TikTok’s are made to be viewed by your target audience.

Compared to other social media platforms, TikTok videos have the highest interaction rate per post, which suggests that they could be an excellent source of traffic and revenue for your business.

To benefit from this, you must post at the appropriate times to allow your fans to share, like, and comment on your TikToks.

Additionally, regular manual posting is a stressful job. It can negatively impact your other commitments and comfort level. You will struggle to keep up with the optimal posting times and may feel like giving up. You might have to hire someone to do the job for you, which can strain your budget.

TikTok Scheduling comes to rescue you from the stress of manual posting. It allows you to reap the benefits of your content without tangling yourself in cumbersome posting duties.

Related Read: TikTok Advertising

Best Time to Post on TikTok

While watching TikTok is always a good idea, choosing the right time to share one is trickier. Numerous studies have examined the most effective times to post on Facebook and Instagram, but TikTok is a relatively new platform. Therefore there isn’t as much information on the app.

Influencer Marketing Hub examined more than 100,000 posts in 2021 to identify those with the highest levels of engagement.

It offers recommendations for the optimal times to publish TikToks for each day of the week rather than a single centralized time or set of days that stand out as the optimum posting period.

Here are the findings from analyzing more than 100,000 posts to determine the best engagement rates on TikTok. Selecting just one optimal time to post on TikTok can be challenging (all in EST and without regard to sectors).

  • Monday: 6 AM, 10 AM, 10 PM
  • Tuesday: 2 AM, 4 AM, 9 AM
  • Wednesday: 7 AM, 8 AM, 11 PM
  • Thursday: 9 AM, 12 AM, 7 PM
  • Friday: 5 AM, 1 PM, 3 PM
  • Saturday: 11 AM, 7 PM, 8 PM
  • Sunday: 7 AM, 8 AM, 4 PM

The data lacks any discernible pattern. Most days, blogging, both early in the day and late at night, is beneficial. The only day it seems preferable to schedule content earlier is Tuesday, when the earliest proposed time is 9 AM EST.

This study is an excellent place to start, but there are many alternatives for each day, so it can still be challenging to understand.

How to schedule TikTok posts with ContentStudio?

The newest platform connection from ContentStudio allows social media managers, agencies, and influencers to post directly to TikTok from the ContentStudio App.

In addition, you may easily automate postings on TikTok so that you never miss an opportunity with social media management solutions like ContentStudio.

Within your dashboard, you may establish a campaign, plan the posts, or set them up to publish automatically at the desired time on TikTok.

You must first link your TikTok account with Content Studio to publish your TikTok posts effectively.

To link your Tiktok account with Content Studio, follow these instructions:

1. Log into your ContentStudio account first. Then, click on Social Account under Settings. Then, locate Tiktok by scrolling down and selecting Connect Tiktok Account.

Contentstudio's dashboard

select tiktok account

2. Your TikTok profile will be linked to the social accounts after you click the Authorize button in step two.

connect tiktok account

3. Select Composer from the Publish menu. Then select Social Media Post.

social media post composer

4. After that, choose your Tiktok account and upload your video by clicking the Add video option or using the Media Library. You may publish your post right away or schedule it. In my situation, I choose “Post Now.”

select tiktok account

5. You will get notified on your phone. Click the notification when it appears at the top of your phone’s screen.

tiktok notifications

6. If you click on that message, on the next page you see where you can publish your video. As you can see, you’ll receive two alerts. Just click on the first one that reads “Your movie is ready” to start the process.

notified on tiktok

7. After this, the following screen will appear. You can add filters, text, sounds, and stickers and click on the Next button, as shown in the image.

edit tiktok video

8.  Add captions, hashtags, etc., and click “Post” to publish.

post on tiktok

9.  A pop-up will appear. You can choose whether to make your films public or private. Uploading your video is done by selecting the post now.

post video publically

10.  Your uploaded video is available here.

video uploaded

How to schedule TikTok posts in the TikTok app

Suppose you employ TikTok’s scheduler on a web browser instead of a third-party app. In that case, you will witness the “Publish at a later date” option while creating your post, but ONLY for Creator and Business accounts (not Personal accounts).

schedule tiktok posts

However, TikTok’s scheduler allows you to schedule videos up to 10 days in advance. If you try to choose a date more than ten days into the future, it shows those dates as grayed out:

schedule tiktok posts

First, launch the app and navigate to the home screen to schedule a TikTok post. Tap on the three dots in the bottom right corner of the screen after choosing the post you want to schedule. Select “schedule” next.

tiktok settings

After that, you may decide when you want the post to go live. You can choose to have it published at a specified time and date, “now,” “later,” or both. For example, you can set a date and time for it to post if you select “later.”

Tap “schedule” in the bottom right corner of the screen after choosing the date and time. After that, your post will get scheduled!

schedule tiktok videos

Related Read:  How to Change Phone Number On TikTok? 

Best practices for creating your TikTok schedule

TikTok is where influencers, brands, and companies can have fun, be real, and try new things. Additionally, there is probably an audience out there that is ideal for your brand.

What can you do to ensure that your TikTok scheduling approach produces the best outcomes for your profile?

Here are some tips concerning best practices for creating your TikTok schedule:

  • Keep in touch with the trends

Even if you have spent a little time on TikTok, you’ve probably realized that it’s all about the trends.

tiktok trends

While current events influence some trends, others appear out of nowhere. Speed is one of the easiest methods to get your content seen on TikTok.

It takes less time than it seems to complete this process because you can find the majority of your ideas by scrolling through your Explore and FYP pages rather than coming up with a brand-new idea every day. So what is the best aspect of following trends?

Users are using trending hashtags to search for and view content, so you’ll be able to expand your audience quickly.

Read-Up: Top 20 TikTok Video Ideas to Boost Your Engagement

  • Keep the frequency up

If there is one thing that all TikTok professionals have in common, they all should make at least one post daily. TikTok allows you to be creative with your social media content strategy.

You can maintain using the same format to expand your success if you identify one that works for your audience. Regular posting will probably also help you fare better on the TikTok algorithm.

Once you’ve established your winning formula, post as frequently as possible. Experiment a bit with your content approach.

  • Try to be a trendsetter

tiktok trends

TikTok can be about attempting new things and coming up with fresh ideas, even if it often revolves around following trends and finding inspiration on the ‘For You Page’.

Although using FYP as a source of ideas is a terrific tactic, you don’t have to limit yourself to what is already happening.

Related Read: How To Go Viral On TikTok?

People want fresh, engaging content, and the brands with the most creative ideas frequently have the most success on the app. You don’t need to reinvent the wheel. If you don’t know where to begin, pick any trend that is currently popular and add something original to it.

Discover Relevant, Trending And Engaging Content

Monitor content by keywords, topics or sources of your interest. Curate content that drives engagement on all of your channels.

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  • Choose the right time to post

It’s crucial to post on TikTok at the appropriate times and frequently. This period may change depending on the day of the week and when your audience is most online. As previously stated, the optimal times to post on TikTok are between 6-10 in the morning and 7-11 in the evening.

Tuesday, Thursday, and Friday are the most significant days to publish. First, however, keep an eye on your social media data to determine what is most effective for your company.

Also Read: How To Go Live On TikTok?

  • Create a Calendar for your posts

Social media burnout may be a severe problem for content creators. While writing frequently is crucial, you don’t want to overextend yourself by doing too much at once. You need to be inspired to produce engaging, instructive, thoughtful, high-quality material.

Incorporating a social media calendar into your daily routine can significantly reduce content curation and uploading stress. You may arrange all of your films in an orderly manner using a calendar, which will also make you more reliable.

As soon as you clearly understand your articles and the best times to publish them, you can begin organizing and recording TikToks beforehand and even bulk producing material.

Social Media Calendar for Digital Agencies

Organize all your social posts and visualize your client’s social media content plan with an interactive Content Calendar

14 days free trial - no credit card required

Final Words

It’s a terrific approach to ensure that more people see your content to schedule TikTok posts. You may easily schedule your posts at the optimal time of day and make the most of TikTok by following the above-described procedures. The next stage in gaining more clients for your brand and strengthening your online community is making sure that as many people view your videos as possible.

Also Read: How To Get Rid Of Shadowban On TikTok?


1. Is there a way to schedule TikToks?

Yes. You can schedule your posts using the TikTok post scheduler or the ContentStudio app. On TikTok scheduler, you cannot exceed the 10-day advance limit of scheduling your content, but ContentStudio allows you to go beyond that.

2. How often should I post on TikTok 2022?

Experts suggest various frequencies, but TikTok recommends posting 1-4 daily.

3. Can you schedule Tiktok videos for 2022?

Yes. TikTok videos can be scheduled used TikTok post scheduler or a third party app like ContentStudio.

4. How do I schedule a Tiktok?

You can schedule TikTok by employing TikTok post scheduler or ContentStudio.

Also Explore: TikTok SEO: How to Rank High on TikTok

Hamna Ghufran

Hamna is always searching for new things to learn as a freelance content writer. Through that curiosity, she combines her experiences with topics pertinent to small businesses. As a result, she has worked with many B2B and B2C businesses providing them with high-quality content that ranks.

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